PRESS RELEASE

Fashionistas Find Stylish Answers at Fashion Q&A

The Fashion Q&A website answers the essential fashion questions, i.e. which designers are hot, which ones are not,
and why.

Fashion Q&A (www.fashionqanda.com) announces the launch of a compelling and informative online monthly
magazine where fashionistas can go to have their fashion questions answered with style.

Fashion Q&A emerged in response to the need for detailed fashion answers that are impossible to get from print
fashion magazines and media-based fashion outlets. In the lively and constantly changing world of fashion, the
traditional fashion reporters and media cannot keep up with the range and variety of fashion information
available on the World Wide Web. By covering the major Fashion Week venues in New York, Los Angeles and
worldwide, utilizing online video and in-depth resources, we are setting the standard for online fashion
publications and interactive fashion information.

Fashion Q&A’s approach to fashion begins with understanding that fashion is not a spectator sport. Fashionistas
have the right to be a part of setting and breaking industry standards. They not only have the right to not only
know who is setting new season trends and why, but also be part of the decision-making process.

The answers to fashion questions are provided by Fashion Q&A’s team of young, innovative, and established
industry professionals from around the globe. The publication is headquartered in Beverly Hills, California, with
affiliates operating in Los Angeles, New York, Paris, Milan and Săo Paulo.

The team is drawn from the beauty and the fashion industries and is available to answer questions on fashion,
style, beauty, cosmetics, and clothing regardless of whether the questions relate to feminine fashion or men's
style. The approach is a friendly, behind-the-scenes perspective on high-end fashion.

Qianna Smith, Editor in Chief of the online fashion magazine, notes that the affordability of household fashion
names such as Dior, Prada and Gucci targets a small group of consumers, while emerging designers are not as
visible and often overlooked by larger print publications. Fashion Q&A strives to be a media outlet for new hot
emerging lines and is consistently scooting the next big name to break on to the fashion scene.

As an example, Fashion Q&A reported a growing trend known as Masstige, a phenomenon that combines the
words “mass market” and “prestige”, and which makes high-end fashion affordable and available to a larger
consumer group.

Fashion Q&A is poised to be a premier provider of information on the latest fashion news and beauty trends, as
well as on the emerging and fresh up-and-coming designers.