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Brazilian fashionistas have
something to be excited about.
IGUATEMI, the largest chain of
luxury shopping centers
across Brazil, is celebrating
their 45th anniversary this year.
To commemorate the
occasion, IGUATEMI
commissioned Annie
Leibovitz to shoot their new AD
campaign directed by Giovanni
Bianco and shot on location in
New York City. This is the first
time IGUATEMI has
commissioned an
international photographer and
the first time Leibovitz has shot
a campaign for a Brazilian
company.
The campaign features
Brazilian notables in various
fields including (left to right)
model Isabeli Fontana, chef
extraordinaire Alex Atala,
contemporary artists Vik Muniz
and Maria Luiza Whately,
songstress Babel Gilberto,
style icon Georgina Brandolini,
champion for fashion Paulo
Borges, model Luciana Curtis,
fashionista Bianca Brandolini
and tastemaker Luigi Tadini.
something to be excited about.
IGUATEMI, the largest chain of
luxury shopping centers
across Brazil, is celebrating
their 45th anniversary this year.
To commemorate the
occasion, IGUATEMI
commissioned Annie
Leibovitz to shoot their new AD
campaign directed by Giovanni
Bianco and shot on location in
New York City. This is the first
time IGUATEMI has
commissioned an
international photographer and
the first time Leibovitz has shot
a campaign for a Brazilian
company.
The campaign features
Brazilian notables in various
fields including (left to right)
model Isabeli Fontana, chef
extraordinaire Alex Atala,
contemporary artists Vik Muniz
and Maria Luiza Whately,
songstress Babel Gilberto,
style icon Georgina Brandolini,
champion for fashion Paulo
Borges, model Luciana Curtis,
fashionista Bianca Brandolini
and tastemaker Luigi Tadini.
By Qianna Smith
POSTED May 16, 2011
NEW CAMPAIGNS
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Luxury Shopping Center IGUATEMI Celebrates 45 Years In Fashion
Each month over 1.6 million pass through the doors of IGUATEMI. The luxury shopping center is responsible for bringing international brands such as, Burberry, Armani, Gucci,
Louis Vuitton, and Missoni collections to the country.
Louis Vuitton, and Missoni collections to the country.