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By Fashion Q+A
POSTED June 25, 2012
PRESS PREVIEW
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Q+A ventured to the Bryant Park Hotel in NYC for the first ever Nivea lip care design your own cap contest preview. Nivea Lip Care helps people to experience the transformative power of a
kiss that’s why Nivea has launch its first-ever “Kiss of Style” Contest so people across the country can personalize their favorite Nivea Lip Care products to make memorable kiss
moments that much more special.
Consumers can log onto Nivea’s Facebook beginning August 1st to customize their own ‘Nivea A Kiss of Moisture lip care cap’ with a variety of chic designs, including a customized
pattern from leading fashion designer Charlotte Ronson’s Fall 2012 collection. Entries will be hosted on Nivea’s Facebook page through August 22, where then Ronson and a panel of
judges will select the top 10 finalists.
On September 5, the finalists will be announced and then consumers will be able vote for their favorites on Nivea’s Facebook page. The winning design will be announced on September
20 and will come to life at retail in 2013.
“I’m looking for something that stands out, has the essence of the brand, but is also new and fresh,” says Ronson on what she’s looking for in the winning cap design.
kiss that’s why Nivea has launch its first-ever “Kiss of Style” Contest so people across the country can personalize their favorite Nivea Lip Care products to make memorable kiss
moments that much more special.
Consumers can log onto Nivea’s Facebook beginning August 1st to customize their own ‘Nivea A Kiss of Moisture lip care cap’ with a variety of chic designs, including a customized
pattern from leading fashion designer Charlotte Ronson’s Fall 2012 collection. Entries will be hosted on Nivea’s Facebook page through August 22, where then Ronson and a panel of
judges will select the top 10 finalists.
On September 5, the finalists will be announced and then consumers will be able vote for their favorites on Nivea’s Facebook page. The winning design will be announced on September
20 and will come to life at retail in 2013.
“I’m looking for something that stands out, has the essence of the brand, but is also new and fresh,” says Ronson on what she’s looking for in the winning cap design.
Nivea & Designer Charlotte Ronson Want You to Kiss with Style
